- Hawthorne Books
- Design for book covers
Starting from zero: ten years and counting of covers for an independent literary publisher
Every independent publisher starts out as a small press. Our goal for Hawthorne Books, whom we have served since its inception in 2001, was to get them out of the ghetto of the small press section as soon as possible. And so when we started on their first title, we kept in mind that books are the foremost expressions of a publisher’s brand, as well as literature. This sounds cynical, but it is possible – and desirable – for a reader to have a relationship with a press beyond a particular author. Early Penguin books make an apt example. You want a reader to think: I liked this book; and this is also a Hawthorne title, so I might like it, too.